Buddy Gardner Advertising

Informed Approach to Content Marketing

Buddy Gardner Advertising exists to help businesses and non-profit organizations navigate the information age. Life happens through screens now, and it's critical to have an online presence almost regardless of industry. Even in an age of technology that eliminates human contact, brands can let their personalities shine through and form relationships with their customers. Transparent sharing of information is the digital handshake that builds trust and closes deals. An organization's online presence defines its brand reputation.

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Digital Marketing Strategy

The digital realm is broad and diverse, so it's important to find out where your tribe lives. What kind of information do they search for just before they realize they're looking for your product or service? Let's work together to determine what your audience looks like and how we can help them.

Thorough research and your own business goals will define the construction of your digital storefront. Answering questions and providing valuable information related to your industry earns you a reputation as an expert, a trusted resource. When you engage your audience with valuable input and a friendly touch at every stage throughout the customer journey, you're already top of mind when it's time to make a purchasing decision.

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Past Work and Clients

Outreach Sequence Creation
Copywriting
Digital Marketing

Sapper Consulting has earned a sterling reputation for their ability to replace the cold call. As a freelancer, I ghostwrite emails for Sapper’s clients to introduce offerings, initiate connections, and pull prospects into the sales funnel. This experience spans industries like healthcare, business services, and technology.

Copywriting
Social Media
Proofing and Editing

Ansira is a large agency with even larger clients. While filling in for their Senior Copywriter, I was able to write for brands like Coca-Cola, Anheuser-Busch, and Ferrari.

Beyond working with the creative team, projects included direct mail, email, video scripts, articles, social media posts, RFPs, and co-op advertising requirements.

Copywriting
SEO

This digital marketing agency has many clients across industries like cannabis, home services, automotive, and ecommerce. I help them produce web copy and articles in a variety of lengths to advance their content marketing and SEO strategies.

Web Design

I worked closely with this non-profit's founder to create a website and establish organizational email for their volunteers.

Content Marketing
Paid Social Media Management

Despite being the oldest and largest book fair in the St. Louis area, the board of this non-profit organization was concerned it may be trending in the wrong direction after a few down years. New copy for the website was just the beginning. A data-driven approach to social media ads saw a massive engagement boost relative to the previous agency, and the book fair experienced an increase in revenue.

Advertising Online in 2021

Since digital media is evolving at a blistering pace, organizations that adapt quickly gain the competitive edge. Whether you're optimizing a site to get higher in Google search results or promoting an event on Facebook, the digital marketing tips and tricks from five years ago are likely to be outdated. If you're not ready to turn things over to a digital agency quite yet, keep yourself up to date by staying up to date with the latest insights.

Want a Hand?

You're already wearing a lot of hats, or maybe you'd just rather do something else with your time than worry about tracking metrics and studying the latest marketing trends. Either way, working with an agency is the middle ground between doing everything yourself and expanding your in-house team. Let's find a more cost-effective way to get some of that work off your plate so you can focus on the big picture.

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